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2012

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"I’ve used Predictive Index since 1985, and have long since been a real believer in the positive impact PI can make in the workplace. 60 to 70% of our company’s operating costs are labor based. We are clearly in the people business - our people are the key to providing the very best service and care to our seniors." Read more.
Terry Howard, CEO
MBK Senior Living

"Thanks to PI®, this company doesn't hire people who don't fit their jobs any longer. I am surrounded by top-notch people and we have no turnover to speak of."
John Tischer, President
Persona Inc.

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Predictive Index® Performance Snapshot
Validity Study / Quantitative Results
Industry:
Financial Services
Position:
Customer Service Representatives


Results
The top performers achieved over 250% more sales volume than the bottom performers, averaging over $400,000 in additional sales volume.

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Average PI Pattern: Top 50 Performers Average PI Pattern: Bottom 50 Performers

Criteria: This statistical analysis is based upon a PI validity study conducted with 221 Customer Service Representatives. PI validity studies are designed to determine the statistical connections between PI profiles and superior job performance. The quantitative measurement criteria is based results are based on total sales volume over a four-month period.


Industry
The client company is a financial services company that provides consumer and business credit cards, credit products and related services throughout the U.S.

Position
Customer Service Representatives (CSR’s) are responsible for effectively and efficiently handling incoming telephone inquiries from customers, as well as selling credit-card products and services.

Analysis
In examining the difference between the PI patterns of the top and bottom CSR performers, the two most significant factors are the B Factor (Extroversion) and the D Factor (Formality).Top-performing CSR’s have a higher extroversion and lower formality. This results in a CSR that is more outgoing, optimistic, empathetic and socially-poised, as well as more flexible and less cautious. Throughout their interactions on the phone with a customer or prospect, they will be more persuasive and warm, will connect with him or her more quickly, and will pick up on the more subtle, “human” cues (e.g.,“What is this person concerns?”). This person is also better able to converse in a poised, fluid manner, showing more flexibility in having a discussion, rather than always following a script.

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