Create Your Own Weather: The Story, Meaning, and Mission Behind the Brand
By Adrienne Reilly |
3.7 min read
Create Your Own Weather: The Meaning Behind the Brand and Its Mission
Create Your Own Weather is more than an apparel brand. It is a philosophy rooted in resilience, mindset, and personal leadership. Built on a powerful real life story, the brand exists to remind people that while life’s challenges are often unavoidable, how we respond to them is always within our control.
Through meaningful clothing and a purpose driven mission, Create Your Own Weather encourages individuals to take ownership of their mindset, face adversity with strength, and move forward with intention.

Create Your Own Weather Apparel (The Forecasted Hoodie), Create Your Own Weather Logo, Create Your Own Weather Apparel (The Clear Skies Hat)
What Does Create Your Own Weather Mean
The phrase Create Your Own Weather represents the belief that mindset shapes outcomes. Life does not always follow a predictable forecast. Unexpected challenges, setbacks, and storms will happen. What matters is how you choose to navigate them.
Create Your Own Weather is about choosing strength over fear, hope over uncertainty, and action over inaction. It is a reminder that even in difficult circumstances, you still have the ability to influence your direction, your outlook, and your future.
This message is woven into every piece of Create Your Own Weather apparel, making each item a wearable reminder of resilience and self belief.
The Story Behind Create Your Own Weather
The inspiration for Create Your Own Weather comes from a deeply personal experience. When co founder Jennifer Lahey McGill’s father, David Lahey was diagnosed with Stage 4 cancer and given only weeks to live, the prognosis was devastating. Instead of accepting the outcome as final, the family chose to search for another path forward.
Through determination, research, and belief, they pursued medical options beyond what was initially presented. Against the odds, her father survived. This experience became the foundation of the Create Your Own Weather brand.
It was no longer just a saying. It became a lived philosophy rooted in resilience, faith, and the power of refusing to give up when faced with life’s toughest storms.

David Lahey, father of Co-Founder Jennifer Lahey McGill
Meet the Co Founder, Jennifer Lahey McGill
Jennifer Lahey McGill is the co founder of Create Your Own Weather and a leader in purpose driven work. She also works alongside her father, David Lahey, the CEO and Founder of Predictive Success Corporation.
At Predictive Success, Jennifer helps organizations improve hiring, leadership development, and team performance using behavioral science and The Predictive Index. Her work focuses on understanding people, unlocking potential, and building strong leaders.
This background directly aligns with the mission behind Create Your Own Weather. Both brands are grounded in the belief that people are capable of growth, resilience, and transformation when given the right tools and mindset.
Create Your Own Weather Apparel With Purpose
Create Your Own Weather clothing is designed to be worn with intention. Each piece reflects strength, perseverance, and self belief. The apparel is created for individuals navigating personal growth, loss, reinvention, or change, and for those who want a daily reminder that they are capable of more than they realize.
This is not fast fashion. It is meaningful apparel designed to inspire confidence, courage, and resilience.
Giving Back and Supporting Cancer Research
Giving back is an essential part of the Create Your Own Weather mission. The brand proudly supports cancer research, helping turn a personal story into broader impact. Every purchase contributes to advancing research, awareness, and support for others facing similar challenges.
By supporting Create Your Own Weather, customers become part of a community built on hope, strength, and purpose.

Co-Founder Jennifer Lahey McGill with her mom and Breast Cancer survivor Patty Lahey.
More Than an Apparel Brand
Create Your Own Weather is more than clothing. It is a mindset, a movement, and a reminder that storms do not define you. How you respond to them does.
Life will bring uncertainty, but you still have the power to choose your outlook, your actions, and your path forward.
Create Your Own Weather is about owning your mindset and leading your life with intention.
To purchase apparel or to learn more check out https://www.createyourownweather.com/
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